ABOUT

As a writer, marketer and strategist, Laura loves helping clients reach their goals.

Laura founded Wooten Communications in 2007 to help small and midsized businesses improve their results through better messaging, strategy and outreach. Laura also helps nonprofits improve their marketing and fundraising results.

A corporate background with companies such as EDS, Lucent Technologies and SDL International gives Laura a marketing foundation. Her extensive experience with nonprofits gives her unique insights that inform her marketing approach.

Laura works with B2B, consulting, business process outsourcing (BPO) and nonprofit organizations. Her industry experience spans healthcare, finance and technology. She is an instructor for Southern Methodist University’s CAPE program and has taught and consulted for the Center for Nonprofit Management. Laura has worked with organizations such as Cytron and Company, Genesis Physicians Group, Dallas Women’s Foundation and Vickery Meadow Learning Center.

TESTIMONIALS

Just a few honest quotes from happy clients.

Scott Cytron

Cytron and Company

Laura is a terrific colleague and a wonderful communications professional. She joined my team in 2012 and regularly interfaces with clients on projects and activities. My clients really like her creative ideas and her willingness to dig deep to solve problems. I also value Laura as a confidant and a friend who gives me transparent advice and coaching to help me grow my business.

Paul Maynard

Testimonial

Laura Wooten is my go-to person for getting things done. While she is always thinking and acting strategically, she really understands that the object is to deliver. Laura and I have partnered on projects a number of times, most notably on two projects: a brand-defining project for a new software-as-service product and a curriculum development project for a construction and design company. In all cases, Laura is a competent partner. She is a great collaborator and the voice of reason. Laura is the sharpest arrow in my quiver of partners.

Nicole Pearce,

Genesis Physicians Group

Laura Wooten’s ability to visualize big picture marketing strategy is only paralleled by her ability to execute it. She demonstrated a vast knowledge of business-to-business communications while serving as a marketing consultant at Genesis Physicians Group. In this role she developed and communicated smart, creative, and effective key messages to the target audience. As the project manager for Genesis’ website launch, she expertly served as the liaison between the web design team, product developers, Genesis’ IT staff, and content writers. Her valuable marketing knowledge and skill would make her a valuable asset to any organization.